Feld Entertainment Inc., the company responsible for producing Ringling Brothers, Barnum and Bailey Circus, and Disney on Ice, has announced that they are partnering with Marvel Entertainment to create a live arena show using Marvel super-heroes Spider-Man, Hulk, Thor, and The Fantastic Four just to name a few. Feld Entertainment CEO, Kenneth Feld, told The Associated Press that production costs will likely exceed $10 million and hopes to start touring domestically and internationally sometime in July 2014.
Marvel is collaborating with Feld Entertainment to make sure that characters act the way that fans have come to expect them to act. Marvel Creative Control Officer, Joe Quesada, said the director, Shanda Sawyer, who has directed several versions of the Ringling circus and won Emmy awards for some of her television work—dug deep into the Marvel mythology to come up with something that even took him by surprise. “We had to pull her back,” Quesada said. “I told her, ‘I think you’re even geeking me out.'”
The problem that arises from live super-hero shows is that serious injury is often a norm. Spider-Man Turn Off The Dark was plagued with serious injuries, such as concussions and fractured skulls. Feld stated the difference saying, “what they tried to do was new for them, but it’s the stuff we do all the time in a lot of our businesses.”
While the details a lot of us are dying to find out about—such as characters, villains, and story—are tightly under wraps. Feld said the basic plot is something we should all be able to figure out: “The world will be in jeopardy, and the Marvel superheroes will save the world.”
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