Looks like New York-based fans of X-O Manowar are in for a refreshing treat this summer in more ways than one. In a press release sent out this week, Valiant Entertainment announced an interesting new partnership with Midtown Comics and Oren’s Daily Roast. Beginning on Friday, June 13th, all the Manhattan area Oren’s Daily Roast locations will be selling exclusive limited edition X-O Manowar Green Tea Blast drinks (a combination of frozen matcha green tea and vanilla) which will not only serve to satisfy your caffeine craving, but the java jackets on each drink are redeemable at any Midtown Comics Manhattan location for a free, collectible Valiant comic book! And it doesn’t stop there! If you present any Valiant comic book at any Oren’s Daily Roast location, you will receive 10% off your next Oren’s purchase.
In the official press release, Valiant’s President of Consumer Products/Promotions/Ad Sales, Russell A. Brown elaborated on the partnership, “As one of New York’s preeminent comic book publishers, it is Valiant’s distinct pleasure to partner with two fellow independent, local businesses for a partnership that engages all of our fans and customers. It was a Valiant supporter within Oren’s that first brought this idea to our attention, and, with the major marquee locations of both Oren’s and Midtown just two blocks from one another in the heart of Times Square, this a perfect opportunity to bring even more new fans of X-O Manowar and the entire Valiant Universe into the fold.”
Oren Bloostein, the founder of Oren’s Daily Roast said, “There is nothing I like more than working with quality, like-minded New York companies providing great products in the greatest city on Earth. And to celebrate this promotion, we created the X-O Manowar Green Tea Blast, perfect for quenching your summer thirst!”
This is quite possibly the deal of the century. Why can’t more important partnerships like this be made? Let’s say somewhere where coffee and comics are also big deal, like, I don’t know, SEATTLE, WA? I’m looking at you Zanadu Comics and Starbucks! Or Comic Stop and Trabant! Or Phoenix Comics and Bahaus! Anyhow, this is a pretty cool collaboration if you ask me (which you didn’t, but I still feel like you should know that I’m into it). The three month long partnership kicks off officially on June 13th with an invitation-only release party at Oren’s Time Square location featuring comics and gifts courtesy of Valiant and Midtown Comics as well as some of those tasty X-O Manowar Green Tea Blast beverages.
For more information, go to ValiantUniverse.com.